GoGourmet

The brief: To develop a brand language and subsequently packaging and communication for GoGourmet, a Jubilant Consumer venture that provides fresh and unprocessed, easy-to-consume food and beverages for dine-in and delivery across NCR.

We set a guideline for grids, typography, colours, and photography which would resonate with the brand’s values of fresh, high-quality, clean, delicious and convenient food.

Shiv Ahuja set the ball rolling by making our mood-board come to life in pictures.

The same principles were applied to brand a variety of products.

We also applied this new style to social media content.

And to a website.

We created in-store graphics for GoGourmet’s ever expanding footprint.

Many marketing and promotional creatives for vouchers, menus, standees, LED communication, easels and more were also created.